Agile Product Manager
Product Management is the function responsible for defining desirable, viable, feasible, and sustainable solutions that meet customer needs and supporting development across the product life cycle. The role scales with the complexity of the Solution. For some solutions, the Product Management function may be carried out by a single Product Manager. For others, a team of Product Managers may be required.
Successful solutions progress through the four distinct stages of the product life cycle: introduction, growth, maturity, and decline. Product Management guides each solution through these stages, ensuring that maximum business value is achieved over the life of the solution. Regardless of whether a solution is consumed internally or sold externally, Product Management is essential to its success. This article describes Product Management’s multi-faceted role in SAFe and how it enables the continuous, sustained delivery of value.